With my trusty RSS reader, I keep track of some blogs, forums, and news sites. SitePoint, a fantastic discussion forum for web admins, programmers, and domain name investors, is one of my favorite sites.
I’ve had several excellent discussions on the boards and in IM that have been quite instructive.
One of the SitePoint forum members recently lamented that he was having problems reaching 100 unique visitors every day.
I’d want to pass along some sound advice that I’d like to expand on:
- Make sure that your postings are keyword-optimized. I’d tread carefully here since you don’t want to lose your blogging voice or make your pages read uncomfortably by cramming in as many keywords as possible. However, using a program like WordTracker, look for the most common terms in your universe. Using the competitiveness numbers in WordTracker, as one commenter on SitePoint put it, enables you to choose words that haven’t yet saturated the web.
- Ping blogger indexing sites using a service like PinGoat every time you modify your site. Pinging essentially invites indexing services such as Technorati, IceRocket, and Feedster to visit and index your site. The more indexes you have, the greater your exposure will be. PinGoat is a fantastic service that simultaneously pings all of them.
- Resubmit your Google Sitemap after every few articles. The phenomena of a Google Sitemap are fascinating and astonishing. Google describes it this way:
The Google Sitemaps initiative allows web admins and Google to communicate in two directions. You may provide us with information about your site to better index it, and we can show you how we view it and tell you about any problems we encountered while crawling it.
Essentially, you build a custom XML file and instruct Google to examine it. It makes use of the file to improve the site’s indexing. It’s also efficient. There’s even a WordPress plugin that will create the ideal sitemap for Google. Visit the Google Sitemaps website to learn more about sitemaps.
Monthly Blog Visitors
- Leave valuable comments on blogs in your subject area. Look around to see whether anybody else is writing on the same topics as you. They should keep an eye on their blogs and engage in discussions. Make sure to add a link to your website in every comment you make. It’s a fantastic method to connect with like-minded individuals while also getting your name and website name out there.
- At least once a week, look for link partners and swaps. If you come across a site you like, add it to your link page and send the proprietor an email. He or she will almost certainly include your website in the list as well. Join a handful of free or low-cost link exchange services, and while trading links, stay inside your topic area. Always check out the potential link exchange site and consider if you’d be doing your viewers a favor by directing them there. If you don’t want to connect to the site, don’t.
- Create excellent material, and don’t promote anything until you know about it and approve of it. People will always discover you if you produce engaging material on topics that they are interested in. If you’re going to promote anything for money, be sure the product or service is something you’d use and suggest to others. People will not convert and will not return if they detect a ruse.
- Keep an eye on your keywords to see how well they’re working. DigitalPoint provides a fantastic feature that will allow you to monitor your keyword placement over time and evaluate how effective your efforts are.
- Carry out some fundamental search engine optimization. Learn how to optimize your whole website, not just your content. SeoChat.com has a lot of helpful information and tools.
- Set aside a few dollars to purchase ad space. Spend $100 on Adsense advertisements and see how that helps after you’re sure your site looks and functions flawlessly.
- Be patient with yourself. It isn’t going to happen in a day or two. Things will take weeks or months to get started.